Mio SLICE is the first wearable that provides all-day heart rate tracking and a PAI score - the most meaningful way to track all your activity, motivating you to stay healthy.
Mio SLICE and Pai app has received several accolades: Wall Street Journal Best of CES 2017, Women's Health Best New Health and Fitness 2017 and notable mentions by The Verge, Wearable.com.
Lead all mobile app (iOS and Android) product design, SLICE device colorway (CMF), branding and logo design for SLICE and packaging.
For more information go to mioglobal.com
Co-founder and Chief Product Officer of Tattoo Hero Inc. created on November, 2012, winning 1st place at Startup Weekend (Ottawa). Tattoo Hero is the premier website that connects users with tattoo shops and artist in their area.
Tattoo Hero Inc. received investments from Real Ventures and other angel investors including Blockstream CEO, Austin Hill.
Spearheaded all design work on Tattoo Hero Inc. (marketplace) website and tattoo shop booking software (SaaS).
Images show designs from our next responsive website, including new designs for personalized news feeds and advanced search.
Vanhawks created the world's first connected bicycle, the Valour. The bike sports its own carbon fibre frame, turn-by-turn signalling, front and rear lights, blind spot sensors and much more.
Developed designs for Vanhawks and user flows for the iOS and Android mobile app. This included a unique on-boarding experience due to the novel aspects of the bike. The on-boarding teaches users about the bike's components, how to update the bike's firmware and how to connect to their bike.
The app connects and talks to the bike and allows for a cyclist to plan and track his or her trips, as well as adjust bike settings (such as the front and rear lights). Slated to be released to the app store in October, 2015.
Canvaspop is an online platform for turning your personal photos and designs into canvas prints.
Developed design strategy (product, visual, branding and packaging) for Canvaspop's new fridge magnet product launch.
See InVision prototype - view here
Created designs for website update, new user flow for uploading/purchasing new type of product (other than canvas prints), digital brand refresh and package designs.
Executed early stage design on IBM Watson Analytics (code name, "Neo") in preparation for product launch with a billion dollar investment.
Produced innovative business analytic (BA) experiences for IBM’s largest sector, $17 Billion in 2014.
One of the examples shown below is design work on the software (SaaS) and on micro visualizations called "Highlights." Highlights provide users with quick ways (including natural language search) to discover key insights in their data.
The Ecologic Paper Bottle is a sustainable packaging solution consisting of a moulded paper shell and a thin plastic liner.
The DW Product Development Inc. team's work on Seventh Generation (sustainable) packaging won a IDSA Gold Design Award (1st place in 2012 for the Ecologic Brands paper bottle - IDSA (Industrial Designers Society of America) Gold Design Award Winner.
In 2012, Ecologic was one of five finalists for Fast Company's Innovation by Design Awards (Service Design Category).
Project role included packaging design, creating samples and model making, 3D CAD modelling new bottle designs, package branding and graphic designs.
Strong sales of the bottle have helped it meet its ambitious first-year revenue goals. The Ecologic bottle has helped Seventh Generation, the largest green cleaning products company in US, gain market share and build brand value.
Created and designed the Tattoo Hero brand. First developed in 2012, the design quickly became the brand representing the modern era of tattooing. The tattoo industry is no longer composed of bike gangs and dark dingy shops, and instead, it now consists of cross generational, modern studios and artists creating beautiful works of art.
The Tattoo Hero brand represents the inclusion of everyone in the skin art community, supporting the notion that everyone deserves a safe and quality tattoo from an artist, anywhere in the world. Get inspired. Get Inked.
Images are from the Tattoo Hero apparel line photoshoot, and video content includes "Vice" (the magazine) co-founder, Gavin McInnes, and Danny Smiles from the series, "Top Chef."
Designed for various IBM products and platforms including, IBM Business Analytics, Websphere e-commerce, Rational Team (management software). Worked on designs for Fortune 500 clients such as Morgan Stanley, ADP, Coca-Cola and Disney. The designs helped solidify more than $100 Million in sales.
Practiced IBM Design Thinking; agile and user centred design processes for web, mobile (iOS, Android) and enterprise desktop solutions.
BitAccess produces the world's leading Bitcoin Automatic Teller Machine (BTM). BitAccess joined Y-Combinator in 2014.
BitAccess makes user experience and design a priority, setting them apart from their competitors in the bitcoin industry.
In 2014, designed the BitAccess logo and branding and specifically developed company logo design, colour palettes, BTM facades and web design.
Participated in various design projects from startups, non-profits to design challenges. Some examples include:
United Way Nextgen
Volunteered to help redesign United Way (Ottawa) Nextgen website and program to get youth engaged in volunteering. United Way is a volunteer-led, non-profit organization focused on building a strong, healthy, and safe community.
SmartProposition by Koneka
Improved SaaS product design for SmartProposition by Koneka by simplifying user flows and designing dashboards to help track proposals. SmartProposition uses machine learning to help evaluate RFPs (request for proposal) for an organization as well as help build better proposals.